BRAND STRATEGY
It is the strategic mapping of your brand with market studies, trends, marketing and positioning analyses, content production insights and an action plan for you to put everything into practice.
DISCOVER THE SERVICE:
We start by looking for answers to all those questions that echo the minds of those who want to increase brand visibility and, obviously, sales as well. Then, we do a market comparison, until we can find a space that makes sense for your business. Finally, we go there and outline the practical path to make this really happen.
After all, a good brand [re]positioning is what generates recognition, visibility and credibility for brands, establishing a deep connection with the target audience.
We start by looking for answers to all those questions that echo the minds of those who want to increase the brand's visibility and, obviously, sales as well. Then, we do a market comparison, until we can find a space that makes sense for your business. Finally, we go there and outline the practical path to make this really happen.
After all, a good brand [re]positioning is what generates recognition, visibility and credibility for brands, establishing a deep connection with the target audience.
PHASE 01
STRATEGY
Challenges and objectives
Architecture
branded
Analysis of
competitors
Audiences of interest
Market studies
Challenges and objectives
Architecture
branded
Analysis of
competitors
Audiences of interest
Market studies
POSITIONING
Milestones and goals
Brand
Field
Sales funnel
Content trails
Macro
planning
Milestones and goals
Brand
Field
Sales funnel
Content trails
Macro
planning
PHASE 02
TACTICS
POSITIONING
STRATEGIC
Your brand in the right place, with a concise positioning and aligned with the company's values and objectives.
CONTENT TRACKS
Mapping the communication funnel and creating content trails focused on sales, from the top and middle to the bottom of the funnel.
MACROPLANNING
You will receive all of this organized within Miro documentation, so that it is easy to visualize and follow the planning.
DOCUMENTATION
With the brand's application guide, you will see whether you are on the right path or not and change your route based on technical and marketing advice.
Clients who (re)positioned themselves
More coming soon
a case here!
Does it make sense to you?
Do you want to ask questions directly to our team or start the project?
Does it make sense to you?
Do you want to ask questions directly to our team or start the project?